When a sponsor (usually a business) wants to give the influencer (usually an individual) access to funds to promote the sponsor's business, they can use this Sponsorship Agreement.
When a sponsor (usually a business) wants to give the influencer (usually an individual) access to funds to promote the sponsor's business, they can use this Sponsorship Agreement. Sponsor agreements are of two types:
1. The influencer receives a commission or fee for the product sold in exchange for the goods or services being advertised;
2. the influencer gets a fixed fee for advertising.
In the document, parties state the terms of their relationship. Usually, this is a detailed description of their type of work and responsibilities of the influencer.
Although this document is similar to the Affiliate Agreement, its major difference is that sponsorships are much closer to working relationships than affiliates. Therefore, all the sponsorship and influencer terms are covered in an Online Sponsorship Agreement, as opposed to in an Affiliate Agreement.
You fill out a form. The document is created before your eyes as you respond to the questions.
At the end, you receive it in Word and PDF formats. You can modify it and reuse it.
Whenever the influencer receives any reward for the goods or business being advertised, this document is used.
In the document, parties provide their identifying information as well as what type of support is and other specific information.
There are also standard clauses that cover parties in case something goes wrong, such as a dispute or a third-party claim.
A completed document should be printed and signed by both parties. We recommend keeping copies in case any future disputes arise.
In the US, individual state laws cover commercial contract principles, and the Federal Trade Commission's guidelines on endorsements govern the relationship between sponsors and influencers.